Jonathan discusses Activision Blizzards recent research report that identifies multiple gamer personas and makes the argument that whether you think so or not, you probably are a gamer and just don’t realize it.
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“Breaking Up with Blocklists” was a favorite among AW2020 panels. Mike Hemmings, Director of Customer Insights at Oracle Data Cloud joins to discuss why the industry needs to break up with blocklists, as well as what comes after their inevitable departure from our lives.
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Samba TV’s CEO and Co-Founder discusses the many measurable findings facing television and streaming advertisers in a very uncommon year for the industry.
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Jo Kinsella, President of TVSquared, discusses the findings in TVSquared’s annual TV Trends Report, how DTC brands are killing it amidst the pandemic, and what 2021 looks like for cross-platform advertisers.
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Tal Hayek is Co-Founder and CEO of Acuity, a leading technology company that provides marketers with a powerful and holistic solution for digital advertising across all ad formats and screens to amplify reach and share of attention throughout the customer journey. In our conversation, Tal discusses Acuity’s growth and innovation, as well as illumin, Acuity’s new advertising automation platform.
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Jason is an accomplished entrepreneur whose creative ventures span all areas of media, from film and TV to music, advertising, and the internet. He’s been a driving force as an agency founder, CEO, and award-winning commercial and film director. Prior to his role at VMLY&R, Jason founded NATIVE in 2010.
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With the November election right around the corner, there’s probably no better time to speak with a4 Media’s Jordan Lieberman than right now. Jordan discusses the enormous amounts of money being spent on political advertising, where it’s being spent, and a peek into the future.
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Recently acquired by Fox, Tubi is a very popular ad-supported VOD platform that has experienced rapid growth in recent months. Adam shares his insights into Tubi’s successes, their advantages in a crowded streaming marketplace, and a few of the reasons ad-supported content is successful with consumers.
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Ahead of his fireside chat at AW2020, we caught up with Adform’s Julian Baring about all things technology, and how Adform helps marketers future-proof their marketing stack.
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Warren Jenson is the President of LiveRamp, the leading data connectivity platform for the safe and effective use of data. Jenson is a global business leader with a unique and diverse set of leadership experiences including leading as CFO at NBC, Amazon.com, Electronic Arts, and Delta Airlines. Warren discusses the meaning of digital transformation, how marketers and brands can cope with the economic downturn, and navigating new privacy concerns leading into 2021.
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