Live from Advertising Week Europe 2025 at 180 Studios in London, this episode of the AW360 Podcast features a powerful conversation with Zoe Eagle, CEO of Iris UK.
We dive into the promises and pitfalls of AI in marketing—especially how bias can creep into the tools we use and the stories we tell. Zoe shares sharp insights on how gender stereotypes risk being reinforced by tech, how agencies can lead with empathy and creativity in an increasingly automated world, and what real inclusion looks like in the age of AI.
Tune in for a thoughtful, timely look at the intersection of innovation, leadership, and equity in the ad world today.
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